Cast Off

November 25, 2015

The Guardian ran a piece about the future of knitting and textiles a few weeks ago, spotlighting a company called Unmade, which uses coding to power knitting machines as though they are 3D printers. “You press a button and a garment comes out,” says one of the founders, Ben Alun-Jones. It’s the love and time that my mother-in-law pours into each piece that she knits for her grandchildren –– a mint green cardi and hat, a fisherman stripe sweater, a cream cable knit blanket –– that makes them so special, but the instant gratification of a bespoke piece does appeal. “We are building a completely new experience for the customer where you can be part of the creation process. We have made our own file format that is like an MP3 is to music –– we have created a .KNIT which is a file format for knitting,” says Alun-Jones. The Unmade website is up, and a temporary shop has popped up in central London in time for Christmas with an in-store knitting machine that will knit you a pully or a scarf on the spot. “Ultimately we are trying to create the highest personalized garment you can have,” says Alun-Jones.

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