flat pack

March 15, 2022

I’m always inspired by artists who stretch the boundaries of traditional ceramics. Willem van Hooff‘s playful vessels are flat versions of traditional three dimensional shapes. They’re about 10 cm thick and made from joining two thick slabs of clay together. “Willem prioritizes experimentation, freedom and fun in his approach: often shaping works by hand and deliberately distorting their proportions, adding a personal touch that he finds lacking in the era of mass-production and consumerism.” His Core series is inspired by prehistoric African building techniques. Each vessel is functional –– as was always the case with traditional African pottery –– with a secret chamber in which to carry water. I find the work fabulously original, and that it’s functional, adds to its appeal.


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